Global launch of adidas Originals NMD

Multimedia travel diaries from the world’s most exciting young creative nomads to celebrate launch of adidas Originals’ new NMD trainer.


Twitter Retweets & Impressions


Facebook Likes, Shares & Impressions


Instagram Likes & Impressions

To celebrate the global launch of Adidas Originals’ NMD, we launched the #DZDNMD Diaries.

This series of multimedia digital travel diaries, including photography, video and music, documented a new generation of photographers, checking-in on international adventures.

The series premiered on with additional editorial on and an Instagram campaign.