Dazed 100 and #inmycalvins US Launch

Calvin Klein and Dazed launch the Dazed 100, the definitive list of the visionary next generation talent shaping youth culture in 2016.


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We partnered with Calvin Klein to launch the Dazed 100 with an innovative digital editorial vertical and wild NYFW party.

This project was supported with a 360 editorial activation including print and premium film commissions featuring Dazed 100 talent.

Featuring performances by Arca and Kelela and set design by Kanye West-collaborator Nate Brown and Tobias Rylander, this was the standout event of NYFW. Guests included Harley Viera-Newton, Chelsea Leyland, Dev Hynes, Hari Nef, Cindy Bruna, Emily Ratajkowski, Frank Ocean, Icona Pop, Jessica Hart, Luka Sabbat, Virgil Abloh, Justin O’Shea, Soo Joo Park, Stella Maxwell and Zachary Quinto.