The moment that print became digital.

In 2015 AnOther Magazine revolutionized the traditional magazine format with the world’s first high-definition moving magazine cover. This innovative magazine experience brought together the worlds of fashion, technology, publishing and music.

“Jefferson Hack’s magazine looks to future melding digital and print…”
THE FINANCIAL TIMES

An exclusive moving cover HD film directed by Inez and Vinoodh captured pop pin-up Rihanna celebrating the fashion of Alexander McQueen, with a plug-in and play The Sound of McQueen, an album-length soundtrack compiled from the best of Alexander McQueen show music featuring David Bowie and Marilyn Manson.

The proprietary technology behind our ‘click and play’ cover with LCD screen technology and built-in MP3 player was brought from concept to shelf in less than 4 months with our tech partners PCH.

Limited to 1000 beautiful numbered editions, this unique design object was launched during Paris Fashion Week, and stocked by the world’s most prestigious retailers including Colette, Selfridges, Opening Ceremony New York, Dover Street Market Ginza Tokyo and exclusively online at yoox.com.

“WHAT! The first moving digital cover of a glossy magazine that I have ever seen is in the hands of Jefferson Hack…Is it a fad? An LED toy? Or the future of blending art, fashion and technology?”
VOGUE’S INTERNATIONAL EDITOR SUZY MENKES